I wished I had set up scheduled tweets and had a few pre-made posts ready-to-go. I neglected all other forms of promotion during this time due to my illness.

My typical routine included: roll out of bed, complete an interview over the phone, collapse back on the bed the moment we disconnected. I managed to power through 15 radio and podcast interviews (luckily, audio only – phew!) in those first few weeks, but it was tough. Of course, the other 353 days of the year I was completely healthy. A week after my recovery, norovirus (the stomach bug), ravaged every member of my household for an additional two days. In hindsight, I wish I would have consulted a reasonably priced social media marketer with knowledge of search engine optimization (SEO) processes.Įxactly two days before my official launch day, I developed severe, symptomatic COVID that lasted for ten days. I didn’t realize that by relying just on this audience, I completely neglected an entire market of readers – those who relied solely on social media and other internet sources to choose their next read. He did an excellent job of organizing book signings, podcasts, and radio interviews. My novel was traditionally published, and I was fortunate enough to have the opportunity to work with a publicist. Now, twelve weeks out, I finally feel comfortable with the marketing process. I was forced to learn quickly, but nonetheless felt like I didn’t hit my stride until ten weeks after Particles in the Air was released. I would advise a multi-faceted approach that begins well before publication day. You CANNOT take a casual approach to promotion. Read on for some high-value, practical advice I learned the hard way. I’m a busy Allergist/Immunologist, wife, mom, and voracious reader, but the release of my debut medical thriller, Particles in the Air, thrust me (unprepared) into the publishing world. Five Things I Wish I Knew Before Publishing

Proving His Devotion by Jenna Rose